Build and run an insight bank: capture what our founder, product and commercial teams learn each week and turn it into posts, clips, articles and talking points.
Run the team posting program so several voices show the bench strength behind Scowtt. Keep a weekly calendar, draft with each person in their own voice, and keep everyone posting on rhythm.
Produce a video interview series with agency leaders, adtech voices and CMOs, about 24 guests a year. Book guests, prepare them, run the shoots and get each episode out on time.
Manage creator collaborations with respected performance marketing creators, from outreach and briefing to the final post.
Turn every sit-down into one long-form piece and several short clips with captions for LinkedIn, X, Instagram, TikTok and YouTube, working with a contract editor and
Choose which posts to boost, target them at named accounts, and report on what worked.