As Southern Europe B2B Marketing Manager, you will own the integrated B2B marketing strategy and execution for Southern Europe, with France as the primary focus.
Regular travel across Southern Europe, with France as the primary focus, and to London will be required.
Carry pipeline goals for Southern Europe B2B marketing and be accountable for demonstrating measurable contribution to pipeline creation, influence, opportunity progression, and revenue outcomes.
Partner closely with Southern Europe Sales and GTM leadership on territory planning, target-account prioritisation, pipeline goals, strategic opportunities, and quarterly business reviews.
Build full-funnel programs across field and executive marketing, demand generation, account-based marketing, content, customer advocacy, partnerships, events, and digital channels.
Work in close partnership with Marketing Operations to define target audiences, establish campaigns, maintain data and process quality, track performance, improve attribution, and turn results into clear recommendations.
