Build and nurture day-to-day marketing relationships with a set of merchant partners, identifying opportunities to improve performance and support growth.
Support the marketing strategy and campaign performance of assigned merchant partners, identifying opportunities to grow merchant investment and contribute to revenue, GMV, and performance goals.
Execute and optimize Affirm Marketing Solutions programs across onsite Marketplace placements, offsite media, affiliate, and emerging channels.
Analyze campaign performance and translate results into actionable insights and recommendations that improve future investment, iROAS, and program performance.
Serve as a merchant advocate and coordinate with internal cross-functional teams to improve execution, streamline processes, and share campaign learnings.
Coordinate inbound RFP requests, supporting the development of dedicated marketing plans and materials for prospective partners.
