Evolve our existing systems like geo-testing frameworks and other incrementality testing frameworks.
Build and deploy statistical and machine learning models such as propensity, forecasting, and lifetime value (LTV) models—to optimize marketing strategies and enhance audience targeting.
Develop new statistical models as well as maintain/improve existing models like user lifetime value models, budgeting models, long term user retention models etc.
Collaborate on a wide array of product and business problems with a diverse set of cross-functional partners across Product, Engineering, Analytics, Marketing, Data Engineering and others.
Translate complex analytical findings into clear, actionable insights and strategic recommendations for both technical and non-technical stakeholders, including senior leadership.
Write clear, actionable analyses that help teams uncover opportunities and identify areas of improvement to our existing strategies.
