ESS (Environmental and Social Sustainability)
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Location: Africa / Flexible Scope: International Employment Type: Full-Time About ESS ESS is an international environmental, social, health, and sustainability consultancy supporting clients across a range of sectors and markets. Our work includes mining, energy, infrastructure, agriculture, industrial development, ESG, sustainability, and environmental and social advisory services. We are looking for a Senior Marketing Specialist to lead and develop ESS's marketing strategy and strengthen the company's positioning across its markets. The successful candidate will be based in Africa, with a strong understanding of African markets and business environments, while having the ability to develop marketing strategies, campaigns, and communications for an international audience. This is a strategic role for an experienced marketing professional who can combine marketing expertise, commercial thinking, strong communication skills, and an understanding of technical consulting services. Key Responsibilities Marketing Strategy & Leadership • Develop and implement ESS's overall marketing strategy in alignment with the company's growth and business development objectives. • Establish marketing priorities, KPIs, budgets, and performance measures. • Develop targeted marketing strategies for different markets, sectors, services, and client audiences. • Identify market trends, emerging opportunities, and areas for business growth. • Strengthen ESS's positioning within the environmental, social, ESG, sustainability, and technical consulting markets. • Provide strategic marketing advice to senior management and business development teams. Brand & Market Positioning • Lead and strengthen ESS's brand identity, messaging, and market positioning. • Develop clear and compelling value propositions for different markets and client segments. • Ensure consistency of ESS's brand across international communications and platforms. • Lead the development of corporate profiles, capability statements, case studies, presentations, brochures, and other marketing materials. • Position ESS as a credible and distinctive international consultancy within its target sectors. Digital Marketing & Content • Lead ESS's digital marketing and communications strategy. • Develop and oversee content for LinkedIn, website, newsletters, campaigns, and other digital platforms. • Develop thought leadership content around ESG, sustainability, environmental and social management, mining, energy, and infrastructure. • Translate complex technical services and project experience into clear, engaging, and commercially relevant content. • Monitor digital performance, audience engagement, and lead generation, and use analytics to improve results. Business Development & Market Intelligence • Work closely with senior management and business development teams to support lead generation and client acquisition. • Conduct market research and competitive analysis across priority markets. • Identify new sectors, markets, partnerships, and client opportunities. • Develop targeted account-based marketing and sector-specific campaigns. • Support conferences, industry events, webinars, and strategic networking activities. • Contribute to proposals, tenders, prequalification submissions, and other business development materials. Africa Market Knowledge • Leverage a strong understanding of African markets, industries, institutions, and business environments to support ESS's regional growth. • Identify market opportunities and emerging trends across African countries. • Develop marketing approaches that are relevant to African clients while maintaining ESS's international positioning. • Build relationships with relevant professional networks, industry associations, media, and strategic stakeholders. Collaboration & Management • Coordinate marketing activities across ESS teams and markets. • Work closely with technical specialists to develop accurate and compelling marketing content. • Manage external marketing agencies, designers, consultants, and other suppliers when required. • Establish efficient marketing processes, standards, and reporting. • Support and guide other marketing and communications resources within ESS. Qualifications & Experience • Master's degree in Marketing, Communications, Business, Public Relations, or a related discipline. • 10+ years of progressive marketing experience, including significant experience in a strategic or leadership capacity. • Proven experience developing and implementing multi-market or international marketing strategies. • Experience in professional services, consulting, engineering, environmental services, ESG, sustainability, mining, energy, infrastructure, or another technical B2B environment is highly desirable. • Experience within the environmental, ESG, sustainability, or social consulting sector is a strong advantage. • Experience marketing technical or professional consultancy services is particularly desirable. • Strong understanding of African markets and business environments. • International exposure and experience working with international clients or organisations is an advantage. Languages • Fluent English and French required. • Excellent written and verbal communication skills in both languages. • Additional languages are an advantage. Key Competencies • Strong strategic and commercial mindset. • Excellent understanding of B2B and professional-services marketing. • Strong brand, digital marketing, content, and communications expertise. • Ability to translate complex technical information into compelling commercial messaging. • Strong market research and analytical skills. • Excellent stakeholder management and influencing abilities. • Data-driven approach to marketing performance. • Strong project management and organisational skills. • Creative, proactive, and results-oriented. • Ability to work independently while collaborating effectively with senior leadership and multidisciplinary teams. • Strong understanding of different cultural and business environments. What ESS Offers • A strategic marketing leadership position within an international consultancy. • The opportunity to shape ESS's international brand, positioning, and growth strategy. • Exposure to major sectors including environmental and social consulting, ESG, mining, energy, infrastructure, and sustainability. • Collaboration with international technical, commercial, and business development teams. • Significant autonomy to develop and implement new marketing initiatives. • A dynamic, multicultural working environment with opportunities for professional growth. Originally posted on Himalayas
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